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Hi! I am Ying Chan.
I am a graphic designer based in Hong Kong. Passionate about creating simple and expressive design that connects brand value with audience through interactive visual storytelling.
GUO PEI
Interactive Mobile Application Design & Visual Identity,
Goal
Introduce the core concept of power of embellishment for exhibition of Guo Pei: Couture Fantasy.
Solutions
A poster series produced base on one of the exhibiton piece of Guo Pei's collection as the thematic focus. A strong event identity is established through abstract yet familiar to audience. Under a light hearted tone on serious subject, a modern view on traditional tone is presented to fashion enthusiasts and the public who enjoy creative journeys.
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